Measuring Employee Effectiveness | Operational Analysis
Why are my customers waiting? Why does it feel like I'm always playing catch-up? These are all symptoms of an operational challenge with...
A/B Testing
What is A/B Testing? The primary principle behind A/B tests is creating two versions to see which version users respond favorably to - Version A or Version B? Questions to Consider Why is it important? AB testing has proven to increase profit, revenue, and help narrow your target audience, as seen…
The Key to Acquiring Small Business Investors | Finding and Retaining Investors
Investors provide starting capital for businesses, guidance for business development, and ensure that capital is invested correctly....
Small Business Loans
This regularly-updated guide gives an overview of funding resources available to small business owners in Arizona. Arizona Microcredit Initiative Microloans Overview Arizona Microcredit Initiative (AMI) is a 501(c)(3) nonprofit that empowers underserved entrepreneurs to start or expand businesses…
Problem Solving 101| What is Business Problem Solving
How to Handle Your Business Issues with the Most Efficiency and the Least Stress Learn how to develop your critical thinking skills so...
Instagram for Small Businesses
Social media is a vital part of reaching out to customers on an online platform, especially Instagram for small businesses. Here the AMI...
A Key to Business Expansion: Small Business Upskilling
Upskilling is the idea that the people in a business, whether that be the business owner or employees, will learn new material and skills which will improve their productivity in the workplace. Therefore, upskilling is crucial to business expansion because they will be able to accomplish a wider…
Building Customer Relationships - Promotion Strategies
To effectively expand your follower base and, consequently, your business, prioritize nurturing customer relationships. Consider what incentives would compel individuals to engage with your business and how you can foster meaningful connections with your customers. Implementing strategies such as…
Networking 101
An Introduction to the What, Why, and How of Entrepreneurial Networking What is Networking and Why Should I Do It? AMI exists to make an impact, and it was with that enthusiasm that I marched into a local networking event for small business owners. I was nervous, to be sure – it’s not easy going…
Business Mission Statement and Vision Statement
Setting the foundations for the purpose of your operations. Overview Business mission statements and vision statements are short descriptions of a business or organization that articulates the goals, objectives, and values of an organization; this is an important tool for making decisions and plans…